Payers Want Patients to Shop Prices at Doctors’ Offices

Health insurers plan to use cell phone feeds to provide prescription drug prices to patients

PRICE SHOPPING BY PATIENTS is getting major encouragement from the nation’s largest health insurance companies. But the big surprise is the proactive steps some insurers are taking to involve patients in decisions about their healthcare. Take, for instance, a service that will let patients enter the name of a drug into the Web browser of […]

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Payers Want Patients to Shop Prices at Doctors’ Offices

Health insurers plan to use cell phone feeds to provide prescription drug prices to patients

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