GROWTH IN SPECIMEN VOLUME and revenues is the major challenge at the nation’s two largest laboratory corporations. How Laboratory Corporation of America and Quest Diagnostics Incorporated solve this problem will affect and influence every remaining clinical laboratory and pathology group practice in the United States. That’s because the marketing and pricing strategies of the two […]
- "Dark Index"
Two Blood Brothers Ramp Up Marketing of New Lab Assays
National lab firms launch campaigns to promote their versions of colorectal cancer screening tests
- By Robert Michel
- > From the Volume X No. 14 - October 20, 2003 Issue
- Tags: blood brothers, clinical lab, Clinical Laboratory, commercial laboratory, dark report, Diagnostic tests, dianon systems, ehi, lab acquisition, lab administrator, lab test, lab testing, labcorp and quest, labcorp and quest diagnostics, laboratories, laboratory business, laboratory companies, laboratory director, medical lab, medical laboratories, pathologists, Pathology group, the dark report
