"Lab Marketing Update"

Mickey Mouse to Educate Kids About Allergy Lab Test Options

THIS MAY BE A FIRST IN LABORATORY TEST SALES AND MARKETING! Mickey Mouse will star in a new children’s book designed to educate children and parents about diagnosis and management of allergies.

This unique marketing campaign is the brainchild of Siemens Healthcare and Walt Disney Corporation. The book is called Mickey and the Giant Kachoo! It

Subscriber-Only Content. Please Log In.

You are trying to access subscribers-only content. If you are a subscriber, please log in.

If you are not a subscriber, click here to see subscription offers.

Subscribers will have instant access to the Dark Report library, 1997 - the present, giving you the most convenient, accessible archive available in laboratory business intelligence today!

To read our FREE article previews, go to The Dark Report Insider.

Tags: , , , , , , , , , , ,

Enter Your Login Credentials
This setting should only be used on your home or work computer.


Send this to friend