Volume XXIV No. 8 – June 5, 2017
IT'S A STARTLING ACHIEVEMENT: A Silicon Valley-based lab company, just two years after its founding, has become an in-network lab provider for a number of health insurers—including three of the nation’s largest payers, gaining in-network access to 100 million members. How did the firm do it? By establishing a rock-bottom price of $249 for its 30-gene test panel and building a physician-friendly portal that makes it quick and easy for doctors to meet pre-authorization requirements when ordering the test. In another article, THE DARK REPORT explains why it's past time for labs to make more money by helping to improve outcomes -- that is, adopting Clinical Lab 2.0 for the future.